Parisian Business Etiquette
Like any foreign country, there are many business customs to learn before you travel and conduct meetings in France. Although it is possible to do business without knowing these, they will certainly make things go more smoothly if you are able to work with them.
Greeting New Acquaintances
In France, as in many European countries, it is equally appropriate to greet with a handshake or with a kiss on the cheek. Generally, it is best to let the other person decide which is their preference; be prepared for either one, and don't shy away from a kiss on the cheek.
When you have met someone for the first time, it is best to address them only by their last name, rather than the first name. In addition, try to use the honorific Madame (ma-dam) or Monsieur (miss-your) when addressing new acquaintances. The appropriate way to use these is either Madame or Monsieur followed by the individual's last name.
Protocol in Business Relationships
A great deal of French business etiquette remains deeply rooted in customs of respect and politeness. In general, treat a French business partner with the utmost respect. Do not endeavor to speak French if you cannot, but an apology for not speaking the language will not go amiss.
In addition, learning some phrases such as merci or sil vous plait will show that you are interested in working with them. Ultimately, the most important determinant of a business relationship will be trust between the partners. More than when you travel in other cities, in Paris, you must earn the respect of your associates.
Conducting Business
The French tend toward a more restrained business attitude which also emphasizes a low-pressure time schedule. It is unlikely that a forceful sales style will impress; it is much better to present a highly logical argument, and then expect to have it critiqued thoroughly.
Expect all business arrangements to take time before they can be finalized, but be sure you can remain unruffled no matter how long that may be.
The Bottom Line
When in doubt, simply be as polite as possible. You will not go wrong if you respect your French counterparts and treat them well. French culture can be complex and gaffes are easy to make. Only by dedicating yourself to being polite can you minimize social errors and maximize your chances of a successful business meeting in Paris.

